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Packaging elements

Time : 2020-03-09

Source : Shanghai Eltete Packaging Technology CO., Ltd.

Views : 125

Packaging elements

  Packaging elements include packaging objects, materials, shapes, structures, protective technologies, and visual communication.

  Generally speaking, product packaging should include trademarks or brands, shapes, colors, patterns and materials.

  Trademark or brand

  Trademark or brand is the most important component in packaging and should occupy a prominent position in the packaging as a whole.

  Packing shape

  Proper packaging shape is conducive to storage, transportation, display, and product sales. Therefore, shape is an indispensable combination element in packaging.

  Packing color

  Color is the most stimulating element in packaging. The color combination that highlights the characteristics of products can not only strengthen the brand characteristics, but also have a strong appeal to customers.

  Packing pattern

  The pattern in the package is like the picture in the advertisement, and its importance and indispensability are self-evident.

  Selection of packaging materials

  The choice of packaging materials not only affects the cost of packaging, but also affects the market competitiveness of this product.

  product label

  Generally, the contents of the package and the main ingredients contained in the product, the brand logo, the product quality level, the product manufacturer, the production date and the expiration date, and the method of use are printed on the label.